The renovations are complete and you’re ready to sell. Your friends think your home looks amazing and your agent says it will make a good price with the right buyer. So, what’s the next step? Before you rush out and put your property on the market, think hard about your potential buyer, and remember first impressions can make or break a sale. To help you get started, we’ve put together five tips to get your home noticed. You want it sold as quickly as possible for the best price.
Know your buyer
To sell a home we need to start thinking about your buyer’s wish list for their new home might be. This means researching sold properties in your suburb that are similar. Who were the main buyers? How were the properties styled? Were there outstanding sales, and if so, what was the defining aspect of those outstanding properties? Spend a few hours of your weekend looking at similar properties currently on the market. Attend open days and listen to other people’s comments about their layout, decor and overall appeal.
Work to your strengths
Are you great at painting a wall and fixing a broken door handle, but not so good at picking soft furnishings? Do what you are good at and accept when you need help from an expert. Investing in a stylist and hiring furnishings will help you make a fast sale for the price you want.
Hire a stylist
We know that styling comes easy for some, but for many of us it’s easy to get confused with the mass of information and images available. If you know how to balance a room, match complementary colours and furniture styles and create a particular ambience, you will no doubt take a D.I.Y. approach to styling your own home. If you are not this way inclined, hiring a stylist will bring your home up to the latest trends and ideas, saving you precious time. A professional stylist will also know where to hire quality furnishings that give your home instant ‘lifestyle’ appeal.
This should be a no-brainer, but commonly, people sabotage their hard work by not listening to the experts. If your agent tells you your decor is outdated for the main buyer-group in your area, don’t take offence, take heed! If your stylist tells you your favourite old sofa needs to go into storage, then it’s time to drag the old girl out!
Don’t get emotional
It can be hard to remain detached when you are selling your home. Treating it like a business transaction and keeping your emotions out of it, will pay off all your hard work with a better offer and quicker sale. Taking constructive criticism from your agent and taking on buyer feedback will give you tips to make your property more desirable on your next open day.
Once your home is on the market, keep it ready for inspections – you don’t want all of your hard work and investment undermined by untidiness. Take the time to straighten beds and plump-up pillows, and ensure the dining and kitchen areas are clutter free. Presenting a clean stylish home that is inviting is the best way to get to sale at your preferred price.